MENU
  • WELCOME
  • BRAND YOU
  • ABOUT
    • MEET JENN
    • TESTIMONIALS
logo
  • BLOG
  • CONTACT ME
  • STOCK IMAGES

What is brand photography and why do you need it?

Jan 15, 2020 | By: JnK Imagery Inc.

Share

What is brand photography?

Brand photography is the creation of images created expressly for you that showcase you, your service or product. It shows your clients and potential clients what your business is about and how what you offer will benefit them, it gives them a glimpse of your personality, it shares your vision and fosters dreams.

 

 

Why you need brand photography?

People are visual creatures and we react to images in a different way than we react to words. Social media platforms have shown how much more important visuals are.

Also the way we do business has changed, we often meet people online first or research a business through social media platforms or google, it's rare that we meet a person first, if at all sometimes so the images you share especially about yourself and your business have become much more important.

This is where brand photography comes in. Your images will either attract a person to reach out to you or it will send them onto the next person. Your messaging in this image is so super important because as human beings we judge a person by their image in under 3 seconds.

Brand photography is more than a pretty picture of you, it has to look like you (this builds your credibility), be inviting and engaging and capture your personality, it also needs to share your business’ story. They can be used in conjunction to share an aspect of your service or product or stand alone to tell a story.

What I love most about brand photography is it’s a visual showcase of what you do and it’s different for every business as what you do, how you do it and your messaging are unique. What isn’t different is that you need good photography because people don’t buy from bad photos.

Think of any of your favourite brands, the images are professional. They are clear, they show off the product or demonstrate their benefits or lifestyle and entice someone to buy. So is your image enticing someone to buy or at least inquire into your service or product? 

When an image is worth a thousand words, do you know what yours is saying?

Leave this field empty
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Submit

0 Comments

Previous Post Next Post

Related Posts

You Are Perfect

January 20, 2021

The Pause

June 30, 2020

The Magic of Photography

April 15, 2020

How to operate a business during a state of emergency

March 19, 2020

Archive

2021 Jan
2020 Jan Feb Mar Apr Jun
2019 Jan Feb Jun
2018 Mar Jun Jul
2017 Mar Apr May Jun Nov

Sign up for our newsletter and get your Rock your Photoshoot guide.

Thank you!

You have successfully joined our subscriber list.

.

Navigate

Keith Grachow Illustrations FAQ testimonials blog

Galleries

Branding Photography Headshots Shop Stock Photos

Find Me

416-487-6325 Email Contact Serving Burlington, ON and surrounding areas
©2007-2021 JnK Imagery Inc. All rights reserved.
Terms of use
Privacy Policy
Crafted by PhotoBiz
CLOSE
logo
  • WELCOME
  • BRAND YOU
  • ABOUT
    • MEET JENN
    • TESTIMONIALS
  • BLOG
  • CONTACT ME
  • STOCK IMAGES